Innovative Partnership Transforms Rural Investments in Bangladesh

PBIL's collaboration with Zaytoon Business Solutions aims to bolster rural investments and financial empowerment through digital innovation.

Innovative Partnership Transforms Rural Investments in Bangladesh

Groundbreaking Alliance for Economic Growth

In a trailblazing effort to revolutionize rural investment landscapes in Bangladesh, Prime Bank Investment Limited (PBIL) has partnered with Zaytoon Business Solutions. Their recently signed memorandum of understanding signifies a bold move towards digitizing and democratising financial services. The collaboration aims to break the barriers that have long hindered rural communities from accessing capital market investments, paving the way for a more inclusive financial future.

PrimeInvest: A Game-Changer

As part of this strategic alliance, Zaytoon’s clients, especially those reached through Village Digital Booths, will now have the opportunity to invest in government securities and listed equities via PrimeInvest. This innovative platform offers diverse investment schemes to cater to unique demographics, including women, Shariah-compliant investors, and expatriates. Designed to optimize returns while mitigating risks, PrimeInvest also provides pathways to tax rebates and long-term wealth creation.

Bridging the Gap

The introduction of PrimeInvest is part of PBIL’s #AccessToInvestment initiative, aimed at enhancing financial accessibility for people residing in marginalized areas. Syed M Omar Tayub, CEO of PBIL, emphasizes that this alliance is about empowering individuals across the country to participate in the capital market through a secure, digital medium. It’s more than just an investment tool—it’s a bridge connecting rural communities to global financial opportunities.

Empowering Communities

Md Arfan Ali, chairman of Zaytoon Business Solutions, expressed enthusiasm about aligning with PBIL. He believes that together, they offer stakeholders the essentials for a secure financial future. This partnership is aligned with Zaytoon’s longstanding mission to uplift rural communities through financial empowerment and education, making it a timely and promising collaboration.

Commitment to Excellence

Both PBIL and Zaytoon are committed to ensuring impeccable technical integration and customer service, with a keen focus on regulatory compliance and data protection. As stated in The Daily Star, this partnership is set to redefine investment accessibility for Bangladesh’s rural populace.

In conclusion, the union of PBIL and Zaytoon signifies a promising leap towards bridging the investment gap in rural Bangladesh, advocating for a future where every individual has a stake in financial growth and development.