Lubrizol Unveils Cutting-Edge Innovation Center in Singapore to Spur Southeast Asian Growth

Innovation and collaboration took center stage as Lubrizol, a global leader in specialty chemicals, opened its Southeast Asia Innovation Center in Singapore’s vibrant Jurong district. The state-of-the-art facility is poised to become a beacon for market-relevant innovations, enabling faster development of breakthrough solutions for a wide array of industries, ranging from mobility to healthcare. This remarkable venture is set to enhance Lubrizol’s role in driving industrial growth and transformation in the region.

Singapore: A Strategic Hub of Innovation

Dubbed as a pivotal strategic hub, Singapore bolsters Lubrizol’s mission to innovate and push boundaries. The Center, sprawling over 15,000 square meters, features advanced labs and immersive experience zones designed to cultivate collaboration and knowledge exchange, a testament to Singapore’s robust R&D ecosystem.

According to Rebecca Liebert, President and CEO of Lubrizol, “Singapore plays a pivotal role in our global innovation network because of its robust R&D ecosystem and unique environment that enables innovation to thrive.”

A Tradition of Excellence in Market-Relevant Innovations

With over 65 years in the Asia Pacific, Lubrizol’s commitment to innovation is well-grounded. The new center serves as a continuation of this legacy, housing seasoned professionals dedicated to developing next-generation technologies. It aligns with the establishment of the Asia Pacific Center of Excellence for Suncare Formulation, recognized for its technical prowess in the beauty and personal care sectors.

Strategic Partnerships for Regional Growth

Lubrizol’s collaborations with the Singapore Economic Development Board and United Oil bolster innovation efforts, underlined by Memorandums of Understanding focusing on joint innovation and market reach expansion. Mr. Lim Wey-Len, Executive Vice President at the EDB, praised the initiative, emphasizing Singapore’s role as an innovation launchpad.

“We welcome like-minded companies to tap into Singapore’s talent, infrastructure, and R&D capabilities as we grow into a global hub for advanced materials and sustainable industrial solutions,” Lim stated, highlighting the synergies Lubrizol’s new center will foster.

Lubrizol’s Prominent Global Presence

Founded in 1928, and now a proud part of Berkshire Hathaway, Lubrizol extends its innovative reach across the globe. This thriving enterprise enriches lives by delivering sustainable solutions, supporting mobility, enhancing well-being, and optimizing everyday living. As stated in Asia Food Journal, the launch of the Southeast Asia Innovation Center stands as a testament to Lubrizol’s unwavering commitment to excellence and innovation.

Embrace the potential of this new chapter for Lubrizol and its partners, as they stride towards a future full of innovation, synergy, and groundbreaking solutions.